Not the best way to treat your customers

Lately I’ve been posting pictures of signs that feature typos. Here’s one that suffers from a different kind of problem. It meant to say one thing but ended up saying another.

So if parking is limited to 90 minutes for Whole Foods Market customers only, does that mean people who are shopping in a different store can park in the lot for as long as they want? Can the guy who lives down the block leave his car in the lot all the time? I guess Whole Foods Market customers are the only ones getting the shaft here. Doesn’t seem like the best way to treat the people spending money in your store!

They could have avoided the problem by adding a few more words to the sign. Something like: “. . . parking is limited to 90 minutes and is for Whole Foods Market customers only.” It’s usually worth giving a little extra attention to ensure that your message is being conveyed accurately, especially when it’s displayed in public.

(The above photo was kindly donated to the blog by Josh Weinberg. Thanks, Josh!)

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